Most businesses will use the internet to advertise the products and services. Internet advertising allows you to reach wider audience. When you are able to reach wider audience, you can generate better conversion rate. When you advertise online, people from different parts of the world will get to know your products. With online advertising, you can track the conversion rate effectively. There are many web analytic tools that you can use to track the online campaign.

Another advantage is that you can publish the ads at a faster speed. If you advertise online, you will only pay for the results. Most companies will charge per 1000 impressions or how many times people click on your ads. If you advertise in the magazine, you will pay the full payment upfront regardless of what result you get. If your business is located in a geographic region, you can advertise locally. Local advertising is more effective because it enables the local people to easily find your website. Local advertising is good because people who live in the local region are more likely to buy your products and services.

Online business advertising can expand your prospects and increase referral. When you advertise online, millions of people around the world can learn about your products. If you only advertise in the magazine, you will reach a limited audience. When your customers find out that your product is beneficial for them, they will tell it to their friends. In turn, their friends will spread the good news about your product to other people. Doing so can increase the referral through word of mouth. With online advertising, people can access your products for 24 hours per day.

If you want to save money, you can carry out the online advertising campaign yourself. You can carry out all kinds of campaign to advertise your website including article submission and press release submission. Article submission allows you to submit articles to promote your website. The articles can include 2 - 4 links to the landing page depending on the article directory rules. In addition, you can post advertisements to the classified sites. Classified sites allow you to post free advertisement that will last for a limited time frame. The average duration the advertisement will appear on the classified sites is 7 days - 14 days. After the advertisement expires, it will no longer appear on the classified. However, you can repost the advertisement.

Alex Wu operates a business advertising website that lets people advertise, build groups, and connect. He hopes to create an active environment for businesses to place their jobs.