Anyone who is well versed with online marketing probably knows that it would be quite easy to dominate your local market. What I mean is that it would be easier to dominate a keyword like “Atlanta Podiatrists” than it would be to find the domain “Podiatrists.com”, right? This is an area that many online marketers are using to make the switch to “offline” marketing.
The premise is that you contact local businesses and offer to help them with their internet marketing needs. Business owners know a lot about their own businesses however they generally know little to nothing about internet marketing. This is where you come in because you can help them formulate an online marketing plan to generate more profits and reduce advertising expenditures.
However, you can take this idea one step further while also keeping control over the websites in question. Here is how it is done: You do some keyword research in a particular area. Let’s say the area is Hooville, USA. You decide to target chiropractors there, so you register the name “BestHoovilleChiropractor.com”. Now, you want to maintain control over the website, so you decide not to sell it outright.
Instead, you contact dozens of local chiropractors in Hooville and tell each one that you are marketing this fantastic website that gets 100 searches per month (or whatever the number is). You also tell them that the first person to agree to rent it from you on a monthly basis will get the site. Let’s say you charge $250 for a monthly rental fee. If they do not pay, you are able to remove the site until they do or move on to the next person who was interested. If you have 10-20 of these sites going, you can see how much income that would be!
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