Becoming successful for the long-term with Internet marketing is a matter of learning how to get the most out of your customers and subscribers. The most effective way of obtaining this value is by creating your own email list of targeted prospective customers, which will all you to maintain regular contact with them and sell more of your products. The most effective approach to converting visitors into subscribers is with the help of a squeeze page, which has only one function - to collect the contact data of your visitors. This page is a dedicated place where there are no other distractions.
Increasing the conversion rate of your squeeze page is the only way to ensure you are achieving excellent results and to do this you need to be constantly analyzing and tweaking the individual components.
The call to action is one of the most vital elements of your squeeze page. A weak call to action won’t generate high conversion rates. A lot of newbie online marketers don’t realize that most people who visit their squeeze page have no idea of what they should do next. The truth is that most people need to be guided and told what action to take. If you want them to subscribe to your list by entering their email address then that’s what you need to tell them. According to various studies, it seems that if a call to action is accompanied by large text and graphics, the conversion rates increase. Many of the highly successful internet marketers go as far as to include a video on their squeeze page which asks people to sign up in the opt-in box to receive their free gift. If you want a squeeze page that stands out from the crowd and has a positive effect on your traffic, then you need to remember the first step to creating such a squeeze page is to have an effective call to action. Also, don’t try to ask for too much information from your prospect because that’s definitely a turn off. For many years, online marketers have usually used the name and email address field for subscriptions. But just stop and consider that all that is needed to do this is a simple email address. So just run your own tests, try it with and without the first name requirement and see what happens.
You need to remember that people guard their privacy carefully and won’t hand over their personal information to someone who appears less than trustworthy. Most of them are extremely careful because they are worried about being flooded with spam. You need to ensure the safety of their private information and reassure them that they won’t have any nasty surprises. Ensure that they understand very clearly that their private details will not be sold, rented or handed out to third parties. Another good idea is to provide a link to your privacy policy below the opt in box. You may need to read up more about squeeze page formats, but it is well worth your time to do. Keep in mind that a squeeze page is one page and no more, and it is totally unlike anything else out there. Do not overlook the fact that the quality of your traffic needs to be targeted, as well. If you have never made a squeeze page, then you must learn more than what has been offered here, today.
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