It is important to create a reputable web presence, even if you are only starting out with a simple free blog, establishing a web presence will help add credible to your business instantly. When you are thinking about the online presence you want to create you need to make sure you address three major features: the basics, content and the functionality. When we talk about the basics we are referring to the same concepts you should have gone over when creating your business. You need to think about the purpose of your site because it will impact everything else...

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If there is one item of a website that can’t be stressed enough it is content, especially when talking about making a social and search friendly website. You should consider a part of your business to be content publishing. This is because both visitors and search engines love fresh content. A website that publishes on a frequent basis gives the spiders more pages to crawl and index, this will help you attract more links from other websites. Having a combination of fresh content and inbound links provide the search engines with more reasons to crawl your site on a...

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If you want your business to be very successful, merchants accounts are a necessity. Many customers don’t want to do business with a company that only allows for a third party payment provider. When shopping online for products or services, customers want to be able to pay the merchant directly using a credit or debit card. Some businesses who lack merchant accounts use third-party systems, like PayPal or Google Checkout. These systems process credit card and e-check payments from customers in several countries. These can be very useful for companies that strictly operate online. However, they do have some...

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A few years ago creating a pretty site was enough to attract visitors, today that no longer flies. The internet user of today is looking for more than eye candy. They want a website that is engaging, provides constant connection, virtual reality and is responsive. Take a look at a few other trends that are emerging this year and only expected to grow over the next 10 years. While the line that separates the web designer from the web developer has become nothing but a blurry line in murky water, you still need to know how to create an...

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One of the most important pages of any custom web design is the “About Us” page, because it tells the customer exactly who it is that they are dealing with and why they should be. You will find a number of experts that feel the entire website should be all about the customer, what they fail to realize is how the “About Us” page plays into customer relations. This is the one place that you get to tell your current and potential customers exactly why you are the person in your industry to deal with. Here is where you...

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